Blog - Web Strategy and Internet Marketing in Des Moines, IA

Building ManagingTheEdge.com

February 14, 2009

In this video we discuss building ManagingTheEdge.com – the website for our internet business podcast. Whenever we launch a new website we create a strategic plan with pre-defined goals – so we can easily measure success and ROI. In the case of this website, our goals were to:

Provide Engaging Content
Maximize Subscriptions
Develop a Community

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Building GetANewBrowser.com

February 3, 2009

We touch on web design updates to help lower bounce rates, improve engagement, and increase RSS and email subscribers. All of these website updates are part of a web strategy plan that so far, appears to be working. We used WordPress 2.7 and a Revolution Theme to build this latest version of GANB. Enjoy!

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What Now? Making the Jump

February 3, 2009

Here is the first part of the “What Now?” Series – Making the Jump, featuring Liza Kindred and Brian Hemesath. We did record this in glorious HD but unfortunately no video host will accept an hour of HD footage (that’s a pretty big file).
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What Now?

January 22, 2009

Today we’re pleased to announce “What Now?” – a six-part entrepreneurial survival guide. We’ve partnered with Lava Row and Impromptu Studio to bring you an educational series for recent entrepreneurs, layoff casualties, and anyone interested in “Firing Your Boss“. If you are interested in learning about all the things we faced when starting our own [...]

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